-專注化妝品行業(yè)品牌設(shè)計(jì)-

Packaging design of TENoverTEN skin care products

TENoverTEN護(hù)膚品的包裝設(shè)計(jì)

In a context in which “skintellectuals” – cosmetics consumers – are increasingly demanding, and where nature and science are understood as opposites, Two Poles was born as a new cosmetics brand that fuses plant-based and synthetic ingredients to inspire simple, sophisticated, and effective routines, which are more respectful to the skin and the environment.

在“護(hù)膚達(dá)人”——化妝品消費(fèi)者——要求越來越高，自然和科學(xué)被視為對立的背景下，Two Poles誕生于一個新的化妝品品牌，它融合了植物成分和合成成分，激發(fā)出簡單、易懂和有效的日常生活，更尊重皮膚和環(huán)境。

In the process, we collect natural elements, photograph the textures, digitise and transform them, reflecting the reality of today, where we often need to find balance between the fast and intense life in modern cities and the peace that comes from the magic of nature.

包裝設(shè)計(jì)理念的靈感來源于自然界中的不可預(yù)測性和各種紋理。在這個過程中，收集自然元素，將其數(shù)字化并進(jìn)行轉(zhuǎn)換，以反映當(dāng)今的現(xiàn)實(shí)，我們經(jīng)常需要在現(xiàn)代城市中快速而緊張的生活與來自大自然的魔力和平之間找到平衡。

The box and tube design is in keeping with the Pharmasept house style, which divides the packaging in two parts: the upper part belonging to the brand logo and the variant name, and the lower part containing the claims and the main design element of each range; a sun half-submerged in the sea, that also provides the space to implement the range’s colour coding.

希臘防曬護(hù)膚品Pharmasept品牌的產(chǎn)品設(shè)計(jì)

盒和管的設(shè)計(jì)符合Pharmasept的風(fēng)格，將包裝分為兩部分：上部屬于品牌標(biāo)志和變體名稱，下部包含每個系列的權(quán)利要求和主要設(shè)計(jì)元素；一半淹沒在海水中的太陽，這也為該系列的顏色提供了空間。

Features and aspirations of the brand Prof Dr. Steinkraus: it is a medical innovation and excellent and effective skin care product

Prof. Dr. Steinkraus品牌的特點(diǎn)和愿望：它是一種醫(yī)美創(chuàng)新和卓越有效的護(hù)膚品

Simple brand highlights the inherent characteristics of the brand with a fresh and modern feeling

Simple品牌以一種新鮮、現(xiàn)代的感覺，將品牌的固有特質(zhì)凸顯出來

Packaging design of TENoverTEN skin care products

Bigdrop品牌的包裝設(shè)計(jì)

Viscus is a professional hair color agent for salon. Brown, Inoson and spotlight are composed of three lines, with a total of 84 colors. The visual effect is produced by using the logo of Viscos, and the soft color that cannot be seen in the traditional hair color is used to highlight the unique identity of Viscos.

維斯科斯是沙龍用專業(yè)發(fā)色劑，棕色，伊諾森，聚光燈由三條線組成,總共有84種顏色。用Viscos的標(biāo)志來產(chǎn)生視覺效果，使用了傳統(tǒng)發(fā)色中的柔和色彩，彰顯了Viscos的獨(dú)特身份。

“New Zealand is 42 degrees south of the Equator, two islands surrounded by water that has evolved over millions of years of unpolluted nature, low population density and some of the world’s most untouched nature.” Antipodes’ brand focuses on delivering the world’s highest quality skincare from her lush green New Zealand forests out here on the edge of the world.

“新西蘭位于赤道以南42度，這兩個島嶼被水包圍，經(jīng)過數(shù)百萬年的發(fā)展，這里的自然沒有受到污染，人口密度低，而且是世界上一些最原始的自然?！盇ntipodes品牌專注于從位于世界邊緣的新西蘭郁郁蔥蔥的綠色森林中提供世界上最高質(zhì)量的護(hù)膚品。

僅供參考學(xué)習(xí) \ 宏洛圖品牌設(shè)計(jì)